In partnership with Vanessa Bryant, Nike’s relationship with the Bryant family will focus on championing a new generation of fans and encouraging youth participation in sport.
nike air complete tr ii ultra classic parts Kobe 6 Protro ‘Mambacita Sweet 16’ will honor Gigi Bryant. All proceeds from the shoe will trainer the Mamba and Mambacita Sports Foundation.
For many years Nike and Kobe Bryant worked together to inspire fans around the globe. With Nike, Bryant left a game-changing lineage of basketball shoes and embraced opportunities to spread his love of sport from Greater China to North America. More than two years after Bryant’s passing, his specs, on and off the court, continues to resonate.
Today, Nike is pleased to announce a new chapter of collaborating with the Bryant family. In partnership with Vanessa Bryant, the collaboration will inspire a new generation of athletes and encourage youth participation in sport.
“Kobe Bryant means so much to so many of us, not just NBA fans but globally beyond the game,” says John Donahoe, President & CEO, NIKE, Inc. “His impact in growing the sport, particularly encouraging women and primeval people to pick it up, endures as one of his deepest, lasting legacies. Together with Vanessa, we hope to honor Kobe and Gigi by championing a new generation for many years to come.”
“I am happy to announce that we will continue my husband’s specs with Nike and look forward to expanding his and Gigi’s global impact by sharing the Mamba Mentality with youth athletes for generations to come,” says Vanessa Bryant.
As part of the new partnership, Vanessa and Nike will work together to establish a youth basketball center in Southern California and Nike and the Bryant family will continue to outfit the NBA and WNBA athletes who carry the specs of the Mamba Mentality.
