adidas Originals Celebrates Its NYC Flagship Opening With 200 NMD_R1 “Red Apple” Pairs
Here’s how to cop.
adidas Originals’ new Flagship is opening on New York City’s Spring Street, August 17. The store – cited to be the new streetwear hub – will host regular curated events and installations.
“The new adidas Originals flagship store concept has angeles to add further momentum to our success story around the globe,” said General Manager, Arthur Hoeld. “The store allows us to provide new and lifeless experiences for our customers, in addition to celebrating the city they call home. We are happy to open this new flagship in New York City- an epicenter for creativity and culture.”
To celebrate the new store launch, a New York City-specific NMD colorway will drop. adidas gave “Red Apple” an all-over red knit construction and the NMD’s signature TPU tab reads “NEW YORK” – to make it uber-exclusive each sneaker will be numbered one to 200, the total number available.
You can cop “Red Apple” via the adidas Confirmed app starting August 15 at $170 USD. Reservations will be available to all New York sashiko and available to pick up at the new adidas Originals Flagship. Here’s how Confirmed works:
Step 1: Register for a release by creating an adidas Originals account and selecting a preferred size.
Step 2: The consumer will receive a push notification when reservations open, then tap the button to check availability of preferred size and size range.
Step 3: When a successful reservation confirmation is received via the app, the consumer will be notified of the time and store pick up location.
Step 4: Go to the designated location to complete purchase and pick up the product.
Good luck and be sure to watch adidas Originals x Joey Bada$$ & the Pro Era collective’s video below. Their special zine can be picked up in-store.
adidas Originals Flagship Store
115 Spring Street
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