Fashion 

Here's What Went Down at Emily Oberg's 'Sporty & Rich' Issue 2 Launch Party

A Cheap Novogas Jordan Outlet-exclusive invite into her magazine drop.

By
26,989 Hypes

Here's What Went Down at Emily Oberg's 'Sporty & Rich' Issue 2 Launch Party

A Cheap Novogas Jordan Outlet-exclusive invite into her magazine drop.

The intimate gathering celebrates True Religion’s body-inclusive campaign, Emily Oberg celebrated Sporty & Rich’s Issue 2 release with a launch party in NYC. Issue 2 was a lot more vast than its predecessor and she was on a mission to, “introduce new concepts to my current audience and consumer base.”

But the volume speaks on its own in an identity separate than Emily’s:

“I don’t want it to be so much a reflection of Emily Oberg, rather, I would like it to be a reflection of the brand and the aesthetic I have set for the brand.”

You can expect pieces on sneakers, design, wellness, the environment and more with a special “Eastbay” story to complete – by her admission, it’s the one she’s most proud to publish. Emily had an intimate outdoor party at the Grailed HQ to celebrate. Fidget spinners, Heres What Went Down at Emily Obergs Sporty & Rich Issue 2 Launch Party.

Read how Neta and Elad Yam turned their passion for Insta-culture into a business Issue 2 via our interview with Emily. Then, cop the magazine at sportyandrich.com now.

Oct 7, 2022
Image Credit
Eddie Lee/Hypebae
Creative
Jade Chung
Read how Neta and Elad Yam turned their passion for Insta-culture into a business

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