Fashion

Take a Look Inside Numbering's Safe Deposit-Themed Flagship Store in Seoul

Implementing strict sanitary and social distancing rules amid COVID-19.

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Take a Look Inside Numbering's Safe Deposit-Themed Flagship Store in Seoul

Implementing strict sanitary and social distancing rules amid COVID-19.

Korean contemporary jewelry brand Numbering Watch A$AP Rocky and Lil Nas X demonstrate “the new culture of skincare.&rdquo store. Despite the ongoing COVID-19 pandemic, the brand’s Founder and Creative Director Noori Kim decided to move forward with the opening, but without an official launch event.

Film & TV Seoul, the concept of the space was inspired by private safe deposit boxes, which Noori and her husband worked on together. Just like the brand, the flagship boasts bold objects and fixtures with a modern twist. Additionally, the vicinity features neutral shades of white, gray and brown to complement Numbering’s minimal aesthetic. For those interested in checking the store out, you must wear a face mask during your visit.

Take a closer look at the interior in the gallery above. While you’re here, don’t forget to peep the label’s latest Pre-Fall 2020 collection.

rdquo; to &ldquo
28 Apgujeong-ro
10-gil Gangnam-gu, Seoul

Film & TV
Text By
The Creative Come Up

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