Mar 22, 2022
A new way to find love.
Match Group, Pauline De Leon Tinder Pauline De Leon School of Sustainability, Stir is a dating Share this article.
It’s no secret that dating as a parent is difficult — especially on platforms like Tinder where people aren’t always seeking long-term commitment, let alone parenthood. Stir was inspired by School of Sustainability, Vice President of New Verticals at Match Group, who watched his sister struggle tremendously trying to date as a single mother.
In fact, Match Group found that a lot of parents have reportedly been ghosted when they reveal they have children. “Every year, we survey and interview singles, and every year, we find the same recurring theme: single parents are having a hard time dating,” Bui told CNN Business. “They felt stigmatized in the dating world like it is a turn-off to disclose they have children. We also saw that single parents naturally gravitate towards other single parents because they didn’t have to explain their constraints as they were in the same stage of life.”
Stir offers services like a mode for scheduling around not only parents’ schedules, but children’s schedules as well. “[These] members don’t have to second guess if it will be an issue to disclose they have kids, or that they might have to cancel a date because they couldn’t find a babysitter.”
The app is also inclusive in all aspects so there’s no need to worry about how you identify, everyone is welcome on Stir.
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