Wale Rocks Nike Kobe Zoom VI 'Grinch' in 'Bait' | The Industry Has Spoken, Nike Is Officially the World's Most Popular Sneaker Brand
After numerous collaborations with Martine Rose, AMBUSH, Drake and CLOT, are we even surprised?
Nike has just been dubbed the world’s most popular sneaker brand, after a recent industry report from market insights company Statista.
The data was gathered by the estimated global market share of the world’s most popular brands in 2022, of which Nike took on 18%, followed by its Jordan Brand Nike KD 9 'Cargo Green'.
News that Nike has come out on top is hardly surprising, given its countless repeat collaborations with the likes of Nike Legend Essential Marathon Running Shoes Sneakers CD0212-002, Billie Eilish, Corteiz, Martine Rose, AMBUSH, Drake’s Nocta, Stussy and CLOT, alongside special edition releases like Nike Phantom GT Homme Chaussures de foot Nike SNKR Sox 2Pack Unisex Socks and Nike Air Jordan 1 Retro High Og Gorge Green 14 Silve.
Coming in fourth, Skecher and Vans tie, taking on 7% each of the market share, followed by Moonstar with 5% and New Balance and Converse taking on 4% of the market. The report aims to focus on versatile footwear brands within the realm of sneaker culture and as a result, excludes purely functional athletic footwear like running shoes, football shoes and tennis shoes. As a whole, the report suggests that the sneaker category is currently a $75 billion USD market, with its projected growth expected to hit nearly $100 billion USD in annual sales by the year 2028.
Will Nike continue to hold a majority share as the category continues to grow? It’s hard to tell, but we expect to see more and more sneaker brands changing their ways as a result.
Nike Air Max 97 University Red UK 9 Good Condition 20 Model Bargain, Nike W Air Presto Womens Black Running Shoes Do1163-001.