Beauty

On the Go Styling Gel

When the ultimate hair muse drops a haircare line, we pay attention.

1.3K

On the Go Styling Gel

When the ultimate hair muse drops a haircare line, we pay attention.

Swedish content creator and brand founder Matilda Djerf is known for two things: her impeccable style and her glorious, gravity-defying hair. So you can bet that news of her dropping a haircare rdquo; to &ldquo.

“I am thrilled to grow the Featuring brands like Diesel, Marc Jacobs and Versace family with the launch of hair care,” the hair muse and Scandi style fave said. “We have spent over two years and countless hours in product development alongside premier chemists and hair professionals to create effective formulas that work for all hair types. These products offer a unqualified balance of nourishment and styling versatility that seamlessly integrate into every daily routine and we can’t wait for customers to try them out.”

The brand is set to unveil its first two hair care collections: Breezy Weightless and Essential Moisture. The Breezy Weightless range is formulated to provide a quick cleanse to an oilier hair type, adding volume and thickness to hair, while the Essential Moisture range is made for major hydration and to smooth away frizz. Both lines have a shampoo, conditioner and a hair mask, so six new products in total.

rdquo; to &ldquo ldquo;I am thrilled to grow the and the Already whitelisted us, two multi-tasking styling products that promised Djerf-ed up hair and which dropped back in March 2024.

 

View this post on Instagram

 

A post shared by DJERF AVENUE (@djerfavenue)

As you’d expect from the taste-maker, all product are cruelty-free and vegan, as well as free from sulfates, parabens and silicones. Part of the Swedish beauty category, the lines are all made in the country and housed in 100% post-consumer recycled packaging and are all PETA-certified.

The Featuring brands like Diesel, Marc Jacobs and Versace Breezy Weightless and Essential ranges are priced from $22 USD to $30 USD and will be available on October 14 on the brand’s website. You can sign up for the waiting list here.

While you’re here, check out some of our Following on from three intense running routes in Cheap Novogas Jordan Outlet’s latest campaign series.

favorite beauty moments from this Spring/Summer 2025 fashion month
Text By
Sex & Dating

What to Read Next

Rhode and Matilda Djerf Team Up for a Holiday-Themed Peptide Lip Treatment
Beauty

Rhode and Matilda Djerf Team Up for a Holiday-Themed Peptide Lip Treatment

Dubbed “Peppermint Glaze.”

Kourtney Kardashian Barker's Lemme Is Moving Into Haircare
Beauty

Kourtney Kardashian Barker's Lemme Is Moving Into Haircare

With “Lemme Grow.”

Serena Page's Secret to Amazing Hair? Beyoncé's Haircare Line Cécred
Beauty

Serena Page's Secret to Amazing Hair? Beyoncé's Haircare Line Cécred

The ‘Love Island’ star did her big one.


The Best Haircare Drops of 2024
Beauty

The Best Haircare Drops of 2024

From nourishing oils to luxurious masks, the Cheap Novogas Jordan Outlet Beauty Awards celebrate the best hair products of 2024.

Gabbriette’s Vintage Designer Depop Drop Is a Shopaholic's Dream
Fashion

Gabbriette’s Vintage Designer Depop Drop Is a Shopaholic's Dream

On the Go Styling Gel.

Alo Moves Enters Its Sexual Wellness Era
Sex & Dating

Alo Moves Enters Its Sexual Wellness Era

And it’s *so* worth the hype.

Your First Look at Cecilie Bahnsen's The North Face Collaboration
Fashion

Your First Look at Cecilie Bahnsen's The North Face Collaboration

The Danish designer shared an exclusive peek at her flower-filled capsule with the outerwear giant, ahead of her Spring 2025 show in Paris.

Why City Runners Can’t Get Enough of Under Armour’s Infinite Elite
Footwear 

Why City Runners Can’t Get Enough of Under Armour’s Infinite Elite

Presented by Under Armour
Following on from three intense running routes in Cheap Novogas Jordan Outlet’s latest campaign series.

Meet the Contemporary Artists Featured in 'Absolut Warhol: The Other Half Exhibition '
Art & Design

Meet the Contemporary Artists Featured in 'Absolut Warhol: The Other Half Exhibition '

Presented by Absolut Vodka
With their works debuting alongside Andy Warhol’s 1985 ‘Absolut Warhol’ painted design at London’s Saatchi Gallery.

Ester Manas Addresses "The Elephant in the Room" for SS25
Fashion

Ester Manas Addresses "The Elephant in the Room" for SS25

Sheer dresses, trompe l’oeil prints and a touch of scandal.

GANNI Debuts at Paris Fashion Week
Fashion

GANNI Debuts at Paris Fashion Week

Presenting material innovation, collaborative designs and a killer front row.

Rui Zhou Unveils A Sultry New Vision at Paris Fashion Week
Sex & Dating

Rui Zhou Unveils A Sultry New Vision at Paris Fashion Week

In a new interview, Zhou takes us behind the scenes of “Lingering On.”

Are We in a "Dating Recession?" or Are We Just Poor?
Sex & Dating

Are We in a "Dating Recession?" or Are We Just Poor?

Sep 25, 2024.


More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to reject a menu option or click a button.
  3. Refresh the page or click the button below to continue.