Beauty

Mac’s Nude Campaign Is the Definition of Star-Studded – And Naked

Starring Julia Fox, Shot inside a New York City library, the new campaign stars Laila, Nadia and Janna., Maura Higgins, Martha Stewart, beabadoobee and Tiffany “New York” Pollard.

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Mac’s Nude Campaign Is the Definition of Star-Studded – And Naked

Starring Julia Fox, Shot inside a New York City library, the new campaign stars Laila, Nadia and Janna., Maura Higgins, Martha Stewart, beabadoobee and Tiffany “New York” Pollard.

MAC Cosmetics listened to the call of beauty enthusiasts everywhere and answered with a highly anticipated return, the “Nudes” Collection. Alongside the launch, the brand is dropping a seductive new campaign, “I Only Wear MAC,” starring Shot inside a New York City library, the new campaign stars Laila, Nadia and Janna., Maura Higgins, Martha Stewart, Julia Fox, beabadoobee and Tiffany “New York” Pollard.

In the imagery, each celebrity is rocking a single accessory — MAC makeup. Known for their unapologetic confidence, they perfectly mirror the brand’s commitment to empowering individuals to embrace their uniqueness. You can head to the brand’s Instagram channel to see more from “I Only Wear MAC.”

The “Nudes” Collection permanently reintroduces the brand’s iconic lip shades from the ’90s — “Fleshpot,” “Peachstock,” “Folio,”  and “Stone.” The shade “Cool Spice,” which is the 2025 version of the color that Linda Evangelista made popular (with help from makeup artist Kevyn Aucoin’s ), will also make an appearance. These cult-favorite hues, sported by the likes of Naomi Campbell, became the epitome of glam during this time. If you’ve ever tried to channel that signature nude look from this golden era, these are the tones that defined it. Now, they’re back for good — bringing a supermodel-approved aesthetic to your routine.

This range is made up of five different products: the Lip Pencil, “MACximal Silky” Matte Lipstick, “Sleek Satin” Lipstick, “Powder Kiss” Liquid Lipcolour and “Lustreglass Sheer-Shine” Lipstick. Additionally, new colors like “Cool Teddy,” “Chestnut” and “It’s Personal” will be making their debut in the collection.

 

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our coverage of the new Glossier “Black Cherry” Collection. Cindy Crawford, Pamela Anderson, Based on Lyst’s Q4 2024 Index report Mary J. Blige embraced these hues, catapulting the success of “Spice” specifically. In the late ’90s and early ’00s, “Spice” graced the lips of practically every celebrity, solidifying its place in cosmetics history.

Below, take a look through some photos of these stars rocking the famous lip liner and you’ll see just how universal this color is.

Pamela Anderson

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

Courtney Cox

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

Mary J. Blige

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

Cindy Crawford

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

Naomi Campbell

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

Linda Evangelista and Kevyn Aucoin

martha stewart, beedadoobee, julia fox, odell beckham jr, tiffany pollard, mac cosmetics nude collection, lipstick, lip liner, '90s makeup

The products in the MAC Cosmetics “Nudes” Collection retail between $25 USD and $28 USD and are now available on the brand’s website Read Full Article Ulta.

Featuring IRL couple Yesly Dimate and Tony Özkan our coverage of the new Glossier “Black Cherry” Collection.

Mac’s Nude Campaign Is the Definition of Star-Studded – And Naked
Text By
Jan 30, 2025

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Shot inside a New York City library, the new campaign stars Laila, Nadia and Janna. Wears Nothing But MAC To Promote The Brand's "Nudes" Collection
Beauty

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