UGLYWORLDWIDE x SWEAR Debut New "Air Revive" Collection
The ’90s meet the future.
Footwear label SWEAR has collaborated with model and designer Jazzelle Zanaughtti to debut the “Air Revive” collection. Zanaughtti, who goes by the psuedonym UGLYWORLDWIDE, has gained the attention of brands like Gypsy Sport and Fenty PUMA MONTELPARE TRADITION faux-fur touch-strap shoes Rosa.
SWEAR tapped the creative to redesign its iconic platform boots adding stretch faux leather, mesh neoprene and clear soles to create a dynamic stepper. Three styles including the original, the Trigger and Xtra combine a ’90s silhouette with futuristic accents that nod to London’s counter-culture. The chunky shoes arrive in white and black.
K-swiss mens the classic suede black white casual sneakers 02585002:
“I fell in love with the Air Revive collection because it combined a nostalgic ’90s feel with a striking futuristic design. They are chunky yet sleek and really fit my style. I love how the transparent sole makes the wearer look like they are levitating. I stayed away from loud colors to make sure the strong silhouettes remain the main with. I also wanted the shoes to go with any outfit, something I could wear any day, no matter how I feel.”
A closer look at Taylor Hill s shoes Oscar Ouk shot the campaign lo-top sneakers with butterflies:
“I wanted to keep the imagery energetic and colorful, to capture movement and my own personality. When I saw my final designs I was instantly reminded of 90’s music videos by the likes of TLC and Missy Elliott. They all featured strong imagery shot through a fisheye lens. That distortion is something I’m so fond of! That’s why I wanted to work with Oscar Ouk whose photography often has an element of distortion.”
Take a closer look at the footwear below and pick up a pair in your size from swear-london.com Nike Air Force 1 Mid sneakers Weiß.
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